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Amazon PPC Management Software

Amazon PPC Manager:
Optimize Every Campaign Automate Your Ad Spend Maximize Your ROAS Lower ACoS on Autopilot

4.9/5 from Amazon sellers
Works in all Amazon Ads marketplaces

12 KPIs, smart bid rules and search term intelligence in one dashboard.

12 KPI Metrics synced from daily Amazon reports across all campaign types
Smart Bid Rules with 4 strategy presets, zero config needed
1-Click Actions to harvest winners and negate losers instantly
All-in-One Suite with PPC, Repricer, Dashboard, Sourcer integrated
1 Connect
2 Optimize
3 Scale
Sponsored Products Sponsored Brands Sponsored Display
Start Managing PPC See AI Optimizer

Amazon Ads API Authorized TLS 1.2+ Encrypted Revoke Anytime

14-day free trial · AI Optimizer included

Social Proof and Key Metrics

Trusted by Amazon Sellers Worldwide

12

Daily-Synced KPIs

tracked per campaign

4

Bid Strategies

ready-to-use presets

7

Weekday View

day-of-week performance

100%

Preview Mode

review before applying

Discover every feature inside PPC Manager ↓
PPC Manager Features

Everything You Need to Master Amazon Ads

Five powerful modules in one Amazon PPC automation software. Analyze, optimize and automate your Amazon advertising campaigns without spreadsheets or guesswork.

Campaign Dashboard Search Terms Analytics Keyword Discovery Bid Automation Approval Center
Campaign Dashboard

Complete Campaign Control in One View

See everything, miss nothing

Your command center for Amazon advertising. 12 KPIs synced from daily Amazon reports, budget utilization tracking, ACoS and ROAS at a glance, and a full campaign table with search, filters and inline editing.

  • 12 KPIs, Daily Sync · Impressions, clicks, spend, sales, orders, ACoS, ROAS, CTR, CPC, CVR and more updated throughout the day
  • Campaign Table · Search, filter, sort and edit campaigns with budget utilization bars and status indicators
  • Top Keywords & Products · Instantly see which keywords and ASINs drive the most revenue and which ones waste budget
  • Alert Cards · Contextual alerts highlight anomalies, overspending and optimization opportunities
  • Create Campaigns in Minutes · goal-driven wizard (discover, convert, target, defend), launch from a competitor ASIN and multi-marketplace rollout with automatic translation.
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Amazon PPC campaign dashboard showing 12 KPI metrics: impressions, clicks, spend, sales, ACoS, ROAS, CTR, CPC, TACoS, orders, CVR and Net Profit with performance alerts and Preview Mode for safe change review.
Search Terms

Stop Wasting Budget. Harvest What Works.

Every search term, classified and actionable

The most powerful search term triage system for Amazon PPC. Every customer search query is automatically classified as a Winner, Loser or Potential, with 1-click actions to harvest, negate or monitor.

  • Winners Tab · High-converting search terms ready to harvest into manual campaigns with a single click
  • Losers Tab · Budget-draining terms identified for immediate negation, including total wasted spend
  • Potentials Tab · Promising terms that need more data, automatically monitored until a clear pattern emerges
  • Optimization Tips · Data-driven tips tell you exactly how much you can save and where
  • N-gram, Cluster and Trend Analysis · spot the recurring 2-3 word patterns that burn budget, the semantic groups and the rising terms, before your competitors do.
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Search term intelligence panel with Winners, Losers and Potentials tabs. Analyze search term performance by impressions, clicks, spend, sales, ACoS and ROAS with one-click harvest actions.
Analytics

Every Metric, Every Angle, Every Hour

Data-driven decisions, not guesswork

Go beyond basic reporting. Advanced performance insights, keyword and product profitability tables, placement analysis across Top of Search, Rest of Search and Product Pages, and hourly and day-of-week patterns for dayparting intelligence, measured from Amazon's hourly stream where connected, and clearly labelled estimates otherwise.

  • Performance Insights · Three actionable recommendations based on your data: what to fix, why, and the expected impact
  • Keyword & Product Tables · Full performance breakdown per keyword and per product with sortable columns and trend indicators
  • Placement Performance · Compare Top of Search, Rest of Search and Product Pages to allocate budget where it converts best
  • Day and Hour Patterns · Real day-of-week performance, with hourly patterns measured from Amazon's hourly stream where connected, and clearly labelled estimates otherwise.
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Advanced PPC analytics with placement performance breakdown (Rest of Search, Top of Search, Product Pages) and hourly performance patterns for dayparting optimization, measured where connected and clearly labelled estimates otherwise.
Keyword Discovery

Find Keywords from Amazon's Own Data

Real search data, not estimates

Enter any ASIN and discover the exact keywords customers use to find similar products on Amazon. Sort by relevance, search volume, competition and opportunity score to find untapped keywords for your campaigns.

  • Research from ASINs, Keywords or Your Own Data · start from an ASIN (even a competitor's), a seed keyword or your best-performing search terms of the last 60 days. Bulk import included.
  • Real Amazon Data · Keywords sourced directly from Amazon's search ecosystem, not third-party estimates
  • Opportunity Scoring · Each keyword is scored by relevance, competition and estimated conversion potential
  • Direct to Campaign · Add discovered keywords directly to your campaign targeting with one click
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Keyword research tool for Amazon PPC: enter ASINs to discover up to 200 keyword suggestions with match type, impressions, clicks, spend, CTR, CVR and bid suggestions.
Bid Automation

From Suggestions to Autopilot. Always Within Your Limits.

Automation with guardrails

Choose how much autonomy the system gets with 3 automation modes: suggestions only, manual approval or fully automatic, on the cadence you set. Bid limits and the kill switch are always on; add a daily spend limit, a monthly budget alert, an ACoS circuit breaker and overspend protection when you want them.

  • Smart Bid Optimization · calculate, review, apply: bid optimization in 3 steps with 4 strategy presets (Balanced, Aggressive, Conservative, Profit Maximizer).
  • Visual Rule Builder · build IF/THEN rules by dragging conditions (ACoS, CTR, spend, orders and more) and actions (raise, lower, bid to breakeven, pause, negate, alert), and test them on historical data before going live.
  • Harvest and Negate Rules · turn on rules that harvest winners or negate waste on your thresholds; AI-proposed negations always wait for your OK.
  • Budget Protection · spend pacing, pause on overspend and 6 bid strategies in settings, including Target ACoS and Max Conversions.
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
Bid automation panel with 4 AI strategy presets (Balanced, Aggressive, Conservative, Profit Max), configurable Target ACoS, Min/Max Bid and Lookback period for smart bid optimization.
Approval Center

Every Change Reviewed. Most Actions Reversible.

Automation does the work, you keep control

Automation feels risky when you cannot see what is changing. In the Approval Center every proposed change (bids, budgets, keywords to harvest or negate) lands in a review queue with a priority computed from impact and confidence. Approve, reject or snooze, one by one or in bulk. And the Activity Log records every AI, automated or manual change with before and after, reason and estimated impact.

  • Priority Review Queue · every proposal is ranked Critical, High, Medium or Low from impact and confidence, so you know where to look first.
  • Bulk Approve or Reject · handle dozens of proposals in one click, or snooze them for 7 days.
  • Undo for Bids, Budgets and Pauses · bid, budget, placement and pause/enable changes can be reversed from the Activity Log for 24 hours. Harvested keywords and new campaigns cannot be undone automatically.
  • Rejected Suggestions Get a 7-Day Cooldown · rejected suggestions for the same keyword or campaign are not suggested again for 7 days.
Start Free Trial or experience the demo →
sellermagnet.com/ppc-manager
SellerMagnet PPC Approval Center interface showing a prioritized review queue with approve, reject and snooze actions and 24-hour undo.
See how PPC fits into the full suite ↓
Full Suite

PPC Manager Is Part of a Complete Amazon Suite

Advertising is one piece of the puzzle. To actually grow, you need competitive pricing, smart sourcing, and more reviews. These tools work together with PPC Manager.

With the Bulk Sourcer you know the break-even ACoS and the maximum sustainable bid of entire product lists before you even buy. Learn more →

AI Optimizer included Never a percentage of spend Integrated with Full Suite

Amazon Repricer

The Repricer adjusts pricing automatically based on competitor moves and your margin rules. It shares one account and one profit view with PPC Manager, so pricing and ad decisions are made from the same numbers.

Sync ad spend with pricing strategy

Try Repricer

Analytics Dashboard

The Analytics Dashboard combines your sales, profit and advertising data into one unified view. With PPC Manager metrics flowing in, you see true profitability per product after ad spend.

Real profit after advertising costs, with revenue split between ads and organic

Open Dashboard

Review Requester

PPC Manager drives traffic to your listings. Review Requester automates compliant review requests with one-click campaigns, turning ad-driven sales into 5-star products.

Turn ad-driven sales into 5-star momentum

Try Review Requester

Chrome Extension + Product Sourcer

Keywords with search volumes and suggested bids right on Amazon product pages: one click and they are in your Keyword Research.

From Amazon pages to your campaigns in one click

Discover the Sourcer

Amazon Alerts

Hijacker, listing, price & Buy Box alerts

Listing Optimizer

Listing quality score, keywords & SEO

Inventory Management

Stock velocity, forecasting & alerts
Explore free Amazon seller tools | Read the SellerMagnet Blog | Amazon Seller Glossary
How It Works

Four Steps to PPC Mastery

From connecting your Amazon Advertising account to scaling winning campaigns, our Amazon PPC management software handles every step.

1
< 60 seconds

Connect Your Advertising Account

Authorize SellerMagnet via Amazon's official Advertising API. No change goes live without your consent, and you can revoke access at any time. Takes under 60 seconds.

2
Under 2 min

Analyze Your Campaign Data

Your PPC dashboard loads 12 KPIs synced from daily Amazon reports, search term performance, keyword data and placement analytics across all campaign types.

3
5 min setup

Optimize with Rules and Insights

Create bid rules using presets or custom conditions. Harvest winning search terms, negate losers and use Preview Mode to review every change before it goes live.

4
Ongoing

Scale What Works

Use dayparting heatmaps, placement analytics and keyword discovery to expand profitable campaigns to new keywords and marketplaces.

See It in Action, Experience the Interactive Demo
Why SellerMagnet PPC Manager

Built for Sellers Who Want Results, Not Complexity

Built as a complete Amazon advertising management platform, SellerMagnet combines PPC automation with profit analytics, repricing and listing optimization in one subscription.

Preview Mode

Review every bid change, keyword harvest and negation before it goes live. No surprises, no accidental changes.

1-Click Search Term Actions

Harvest winners and negate losers with a single click. The search term triage system makes optimization fast and visual.

4 Strategy Presets

Balanced, Aggressive, Conservative, Profit Maximizer. Start optimizing immediately, no manual rule configuration needed.

Day and Hour Patterns

See when your ads perform best, measured from Amazon's hourly stream where connected, and clearly labelled estimates otherwise. Optimize schedules and budgets based on hourly and daily patterns.

Integrated with the Full Suite

PPC data flows into your profit dashboard. Repricer and PPC Manager share one account and one profit view. One unified view.

All Marketplaces, All Campaign Types

Sponsored Products, Brands and Display across every Amazon marketplace. One dashboard for your entire ad portfolio.

Alerts Where You Work

Rising ACoS, CTR drops and zero impressions alert you by email and in-app; automation summaries and breaker events can also go to Slack or Microsoft Teams, plus scheduled reports straight to your inbox.

Your PPC Optimization Journey

1

Connect in 60 Seconds

Authorize via the Amazon Advertising API. Nothing changes without your approval, revokable anytime.

2

See Your Full PPC Picture

12 KPIs, campaign tables, search terms and placement data loaded automatically.

3

Set Up Smart Bid Rules

Choose a preset or build custom rules. Preview every change before applying.

4

Harvest and Negate Search Terms

1-click actions on Winners, Losers and Potentials. Stop waste, amplify results.

★

Campaigns Under Control

Lower ACoS, higher ROAS. Scale with confidence.

12

KPIs Tracked

4

Presets

∞

Bid Rules

What PPC Manager costs

Manage campaigns, bids and search terms with PPC AI Optimizer included.

Includes PPC AI Optimizer
Your monthly ad spend
€49 / month

Priced by your monthly ad spend. Needs a connected Amazon Ads account.

The price follows your ad spend and is never a percentage of your budget. We measure it on a three month average, and if your bracket changes we tell you by email first.
Start my free trial 14-day free trial. Card required, nothing charged today.

What you get

  • Campaign creation, bid rules and budget control
  • Search-term harvesting and negative keywords
  • Approval centre, scheduled changes and undo
  • PPC AI Optimizer included

People who use this tool often add

  • Analytics €19 to see the real profit behind your campaigns
AI-Powered

Ready for AI-Powered Optimization?

Take your PPC to the next level with 30+ AI modules, waste detection, competitor benchmarks and automated optimization.

Explore AI Campaign Optimizer →

PPC Glossary

Key terms every Amazon advertiser should know.

ACoS
Advertising Cost of Sale. The percentage of ad spend relative to attributed sales.
ROAS
Return on Ad Spend. Revenue generated per dollar of advertising spend.
TACoS
Total Advertising Cost of Sale. Ad spend as a percentage of total revenue.
CTR
Click-Through Rate. The percentage of impressions that result in clicks.
CPC
Cost Per Click. The average amount paid per ad click.
CVR
Conversion Rate. The percentage of clicks that result in a purchase.
Dayparting
Scheduling bids by hour and day of week to maximize peak performance.
Search Term Harvesting
Moving high-performing search terms from auto to manual campaigns.
Negative Keywords
Terms excluded from triggering your ads to prevent budget waste.
View Full Amazon PPC Glossary
Frequently Asked Questions

Everything You Need to Know About PPC Manager

Get in Touch

Questions About PPC Manager?

Our team is ready to help you get started with Amazon PPC management. Reach out and we will get back to you within 24 hours.

Quick Setup

Connect in under 60 seconds. Start analyzing campaigns immediately.

Free Trial

14 days full access. All features, all marketplaces.

Email Support

Questions? Our support team responds within 24 hours.

Ready to grow your Amazon business?

Used on nearly 800 Amazon projects to automate pricing, track profits and scale faster.

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14-day free trial • Cancel anytime